Slogan Success

The head of a small industrial company posted a slogan all around the office and plant saying, “Do it now!” with the hope of getting better results from his workers.

Some weeks later, when asked why he was removing the slogan signs, he said, “It worked too well. The bookkeeper skipped with $20,000, the chief clerk eloped with the best secretary I’ve ever had, three salesmen asked for raises, and the workers in the factory joined the union and are out on strike.”